PGCM - Business Analytics

Business Analytics

Bringing value to stakeholders of the company by analyzing the data to propel the business towards growth is what Business Analytics is all about.

Knowledge of analytical tools and techniques, data visualization techniques, forecasting methods and analyzing business processes is the required skill set for a successful business analyst.

Post Graduate Certificate Program Management in Business Analytics is designed in such a way that you will get expertise in the latest Business Analytics tools and techniques. This course will train you in a practical manner with real-world case studies, ensuring that you are market ready. Throughout the course, you will receive clear guidance on how to implement analytical techniques and this course will demystify data analysis and will equip you with concrete skills to apply at your workplace.

What you will Learn:

1] To quantify business values by using Statistical Tools & Techniques

2] Data mining techniques for mining and analyzing of raw data to discover interesting patterns, extract useful knowledge, and support decision-making.

3] Gain detailed insight via various data interpretation & data visualization techniques.

4] Predictive modelling technique which help the business to predict the future market trends using historical data.

5] Application of analytics in various domains such as HR, Finance, Marketing & Supply chain.

Code Subject Credits
PGC01 Foundations of Business Management  4
PGC02 Legal Aspects of Business 4
PGCS1 Strategic Management 4
PGCS2 Management Information System 4
PGCS2 Basics of Business Analytics 4

Code Subject Credits
PGCS1 Data Mining for Business Analytics 4
PGCS2 Predictive Modeling 4
PGCS3 Financial Analytics 4
PGCS4 Marketing Analytics 4
PGCS5 Supply Chain Analytics 4
PWDM1 Project Work 6


  • Course Duration: 12 Months
  • Eligibility: Any Graduate

Fee Structure

Fee Option Installment I Installment II Total Fee
Lumpsum ₹ 36,000
Installment ₹ 20,000 ₹ 20,000 ₹ 40,000

Fee Structure For NRI Students

Fee Option Installment I Installment II Total Fee
Lumpsum - - $ 1,900
Installment $ 1,200 $ 900 $ 2,100

Successful completion of the program will ready you to pursue multiple roles in retail management, across various domains. Few exceptional job prospects are,

  • Big Data Analyst
  • Financial Analyst
  • Marketing Analyst
  • Business Intelligence and Analytics Consultant
  • Research analyst
  • Data Scientist
  • Data Visualization Analyst